Facebook has announced the launch of Marketplace in Nigeria, an e-commerce service where people can discover,
buy and sell items from others in their local communities.
According to a statement made available on Thursday, the service, which is already available to users
in South Africa, Ethiopia, and Kenya, is now accessible in Nigeria, where people can browse and search for items,
sort based on distance or category.
Commenting on the initiative, the Head of Public Policy for Anglophone West Africa, Adaora Ikenze,
said the launch of Marketplace in Nigeria was to help boost buying and selling in Nigeria and connecting communities.
“This comes at a crucial time as the effects of the COVID-19 pandemic continues to impact people
and businesses, and with many people buying and selling on Facebook, this will provide people with
a convenient destination where they can discover new products, shop or find buyers for the things they
are ready to part with,” she added.
Elaborating on how it worked, Facebook stated that when a seller listed an item on the Marketplace, t
hey had created a public listing that could be seen by anyone on Facebook, including people on
Marketplace, News Feed, Facebook search, Facebook Groups or search engines.